Build the formula
The planned ingredient list will be developed into a final formulation. Nutrition, ingredient specifications and the resulting product information remain to be established.
Read the recipe briefHomeEvidence before confidence.
DEVELOPMENT, NOT DECLARATIONS
Evidence before confidence.
A recipe brief is only a starting point. PetJiva’s first planned meal is still in development, and the work needed to establish its final product details has not yet been completed.
Check the evidence
Supplier and sourcing documentation, appropriate lab testing and veterinary review are part of the intended validation process. These steps are still in progress; no test results or completed review are being represented here.
Validate the finished pack
The packaging system and label copy are drafted. Retort co-packing, pack-specific heat validation and compliance review are still pending; a planned retort-stable wet meal is not the same as a validated finished product.
- 100g stand-up pouch
- 300g kraft pouch
- 500g tin
- 1kg tin
Share only what is established
Final nutrition, claim substantiation, product-specific label approval, feeding guidance, price and availability remain to be established. We will not present them as settled before the relevant work is complete.
View the planned mealKEEP EXPLORING
A deliberate first step.
We are beginning with one pilot recipe and a clear view of what remains to be done before it can be offered.